Today men and women are
more open to hair color, not just to cover grey hairs but also express
themselves and their personal style. Color is a bold fashion statement but concerns
about hair damage holds people back.
To help combat this
worry or damage dread, Wella Professionals and Wella Expert, one of India’s
best known hair stylists - Sapna Bhavnani interacted with premier bloggers in
the Fashion, Beauty and Lifestyle category in Delhi. Sapna highlighted how
Wella Professionals newly launched ‘Oil
Infuso Color Service’ provides long lasting color results and takes care of
hair health. This unique service has color infused with Wella
Professionals Oil Reflections to protect hair from damage.
As a serial look
changer, Sapna understands the value of hair health; this
is philosophy Wella Professionals exemplifies. Wella Professionals has been at
the international forefront of color innovation for over 133 years. Wella believes
that hair protection against damage is a crucial aspect which can’t be ignored;
this is at the core of all products and services Wella designs while delivering
desirable color results.
BENEFITS
OF THIS NEW SERVICE:
·
Tests
confirm that during color service with Wella colors, oil nourishes hair and
enhances structure. The service helps protects hair protein, locks in moisture
and provides long lasting color results hence offering the desired color
results while taking care of hair health.
This service is done using Wella Professionals Oil Reflections.
·
Wella
Professionals OIL REFLECTIONS special formula, with Vitamin E, creates a
protective barrier around the hair, neutralizing free radicals and protecting
against damage. Hair looks smooth and conditioned, and the shine of Wella
Professionals color is up to 86% more vibrant vs low conditioning shampoo
With this new premium
color service Wella Professionals is all set to redefine the hair color
industry giving more Indian women the confidence to color and carry beautiful
healthy looking hair.
Expert-speak
Sapna
Bhavnani, Wella Expert says
“Hair damage is definitely the biggest concern among my clients. I am really
glad Wella Professionals has taken this step to cater to these worries and provide
them with the Oil Infuso Color Service. It is especially formulated with the
power of oil that infuses color with properties to protect hair from damage. After
experiencing the service myself I am confident that with this color service, you
will look great, achieve long lasting results without comprising on hair
health”
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